Your Authentic Expression

Video

I worked with a variety of companies to create tailored content for their unique needs, ranging from capturing compelling visuals to producing engaging videos. Each project was driven by distinct objectives and creative styles, whether for enhancing their social media presence, telling their brand story, or crafting eye-catching promotional material.

Salma’s Kitchen

I'm all about creating strategies that actually work—like doubling audience engagement and viewership through smart content planning. With over 2 million followers, Salma’s Kitchen was doing great, but I was able to plunge into the numbers to tweak content and keep people coming back for more. Plus, I love coming up with creative ideas for all social media platforms, collabs and campaigns to strengthen brand presence and keep things fresh. Check out the content I helped create for Salma’s Kitchen (YouTube, Instagram, TikTok)

Tech Videos

Developed both internal and external content for Microsoft, including materials designed to raise awareness and educate the public and internal sales teams about emerging technologies. My role involved producing, editing, directing and starring in this content, depending on the project's needs. This content was published on an official Microsoft website that you can find at Azure Hybrid and Multicloud

Photopia

Edited fun and engaging videos for Photopia that really connected with the audience and brought the channel’s fun yet professionalisum vibe to life. Every episode had its own charm, making viewers feel entertained and part of the community. The focus was always on keeping things light, energetic, and true to the brand’s personality.

Isaac and brute

Crafted social media videos that brought a boutique wood home décor brand to life, boosting its presence and connecting with its audience in a meaningful way. Each piece was designed to showcase the charm of their products and tell their story. (Instagram)